A new vote-swapping project has been fired up on Facebook, in the hope that non-Conservative voters can coordinate their votes across ridings.
Aside from the enormous complexity of these sorts of projects, the paradox is that the people who are informed and committed enough to engage in vote-swapping are probably partisans who may balk at the prospect of voting insincerely and, once alone in the voting booth, destroy the honour system that this project depends on.